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About IRM
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IRM performs IAB Ireland’s digital adspend report
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Irish Digital Advertising Spend grew by 8% to €1.146b in 2025
Irish Digital Advertising Spend grew by 8% to €1.146b in 2025
About IRM
IRM is Scandinavia's leading authority on media investments. As an independent membership-based organisation, IRM is financed by members and customers on a non-profit basis.
IAB Ireland online adspend study
Starting in 2025, IRM will produce the online adspend study for IAB Ireland.
News
IRM publishes the online adspend report for IAB Ireland. In addition, IRM participates in lectures and presentations. Here you can find the latest news and dates.